by jydesign | Feb 18, 2016 | Blog
Pingup has formally announced a deal with YP which expands Pingup’s publisher network and helps users that want to shorten the time between searching for a local business and making an appointment. YP will be the first local search publisher to offer Pingup’s real-time, in-context appointment scheduling capability across desktop, mobile and app.
Users of YP can now schedule appointments in real-time, with local businesses, using the “Book an Appointment” button found on business profiles and search results across YP’s website and native mobile apps.
For details, view the full press release – Pingup Expands Publisher Network with YP.
by jydesign | Jan 10, 2016 | Blog
Casio Smart Outdoor Watch – WSD-F10. Source: casio.com
Those who understand that “wear” is a verb, will succeed in wearables
Companies, that are showing early success in wearables, address wear as a verb and make it the guiding principle of the holistic user experience for their products. This is why Apple Watch is getting critical feedback lately about needing to move Apple Watch marketing away from fitness and go all-in on the luxury, style and work/productivity markets. Read Cult of Mac’s article “Fitness apps are ruining the Apple Watch. Apple should scrap them.” for a thoughtful exploration of this argument.
Apple products don’t prioritize ‘wear’ as a verb, because Apple does not embrace a design philosophy that considers ‘wear and tear’. If they did, they’d design mobile and wearable products that survive real-world use vs. requiring a consumer to care for their devices as if they were a newborn baby. (more…)
by jydesign | Jul 18, 2012 | Blog
Mobile smartphones and tablets have been on a meteoric rise since the iPhone initially shipped in 2007. However, there are conflicting trends that could stagnate growth in the U.S., if they are not adequately addressed in a user-centered way.
Carriers & Manufacturers Are Out of Sync Regarding Data Plans
‘I don’t give a f*&% how thin your phone is, I want unlimited data…’
“Gambling genie” by Lisa Brewster
When Horace Dediu kicked off mobilism 2012, he presented an impressive animated chart that illustrated the ascension of the iPhone relative to its competitors. People generally attribute this rapid success to the genius of the iPhone hardware feature set. However, one of the main “features” that secured its success, in my opinion, was that it originally shipped with a single unlimited data plan via AT&T. People were fed up with being nickled and dimed with fees for internet access, email, downloading music, transferring photos, backing up contacts etc. The content-liberated iPhone hardware, plus the simple unlimited data plan, sealed the deal for many and justified the relatively high cost.
Ever since the iPhone took off and tablets got into the game, AT&T (and eventually the other major carriers) have been trying to stuff that unlimited-data-Genie back in the bottle. With tiered data plans, shared data buckets, throttling and other tactics, the redefined “unlimited” is a shadow of it’s brash 2007 incarnation. I could be argued that the iPhone was a better value in its first year than it is today. (more…)
by jydesign | Jul 16, 2012 | Blog
I’ve been meaning to mention this topic for a while now. Some recent headlines* have been just the kickstart I needed. The growing popularity of mobile devices has signaled a major change in the way many people interact with their computing devices. This can be seen in the trajectory that Apple has taken with iOS as it has scaled up from iPhone to iPad, as well as the other major OSes available to consumers. (more…)
