Product Strategy & Design

From Complexity to
Clarity.

AI-powered product design leadership, built on decades of turning research and strategy into real products that deliver business impact, most recently in regulated finance and healthcare.

RESEARCH · STRATEGY · DESIGN · AI-FORWARD · DEV-FLUENT

How I Help

AI-forward. Experience-grounded.

AI multiplies the option space in hours instead of weeks. Decades of practice determine whether what ships is right. I bring both, diverging faster with generative tools and converging smarter through research, taste, and judgment about what should ship, not just what can be built.

AI & Emerging Tech

I design AI and LLM features that earn adoption: conversational query layers, natural-language interfaces for non-technical users, and AI-native workflows that replace legacy tooling. Hands-on since before the hype cycle, I evaluate each generation of tools quickly and separate real capability from marketing.

Design Leadership & Strategy

End-to-end design for complex, regulated products as a hands-on Staff/Principal IC or a design leader, as needed, plus the design diplomacy to align stakeholders on a path to shipping.

Systems & Scale

Code-centric, themeable, accessible design systems: coded “source of truth” libraries deployed across globally distributed teams, built for an AI-centric future.

Dev-Fluent Collaboration

I speak front-end, from HTML, CSS, and JavaScript to React, Angular, Storybook, partnering with full-stack engineers, sequencing design delivery around implementation complexity, keeping teams unblocked.

Research That Drives Action

Stakeholder workshops, live wireframing, and cross-product audits. Market and customer research synthesized into action, compressing decisions and shaping multi-year roadmaps.

From idea to pull request

I work at whatever fidelity the decision needs, and I can carry design intent all the way into production code.

01

Wireframes & concepts

Fast, low-cost alignment: sketches, wireframes, and flows that frame the problem and get everyone debating the right things.

02

Interactive prototypes

High-realism, AI-built working prototypes that validate real interactions, roles, and permissions across personas in days, not weeks.

03

Coded UI, in a pull request

When it’s fastest, I go straight from idea to production-framework code your engineers can review and merge. Decisions survive the handoff.

Proof, Not Promises

Work that shipped and stuck.

A few outcomes from along the way.

6 mo

Vision to stong WAU

AI-powered research platform for a $100B+ investment firm, taken from early design vision to beta.

$500M+

Client Valuation Growth

Helped credit-card startup Deserve find its edge, growing from a $17M Series A to a $500M+ valuation with Mastercard investing.

30M+

Covered lives supported

Led UX for DomaniRx, a unified pharmacy claims SaaS platform built in a joint venture between SS&C, Humana, and Elevance.

US 8,965,976

Patent Co-inventor

Chatbot-based appointment booking, patented in 2015. Conversational UI before it was a category.

FTF 2023

Technology Innovation Award

SS&C Aloha, Best Cloud-Native Computing Initiative. I led UX and grew the eight-person design-to-dev capability behind it.

iPhone v1

PayPal Mobile Checkout

Design lead on PayPal’s first branded iPhone checkout flows, launched at high transaction volume with major consumer brands.

SELECT CLIENTS & EMPLOYERS

Trusted with B2B and B2C products at every growth stage.

In-house, agency-side, and independent, from zero-to-one startups to global enterprises.

Lab49
Pingup
Adobe
Paysign
PayPal
Cloudera
SS&C Technologies, Inc.
LLS.org
Promtetrika
Deserve
InterSystems
NFPA
Guidea - A Theresa Neil Design Company
Ascension
Monitor Deloitte

Let's connect.

I'm always glad to talk product strategy, design leadership, and where AI is taking both. Reach out, or learn more about my background.