Updated August 5, 2020. See this twitter thread for details.

Sometimes people will ask me about survey tools, or I’ll see a solution that I want to keep an eye on. Therefore, I’ve created this list of survey and form building tools that I will keep updated.

Most of these tools share similar basic features. Others add more sophisticated options that start to blur the lines between survey and analysis tools to full-featured customer research and satisfaction platforms. Here are some of the attributes they share or offer exclusively:

  • Quickly and easily create a form-based survey
  • Control the visual formatting of the form layouts (from basic color and text styling to custom branding)
  • Ability to distribute the survey via email, web or messaging
  • Options to be kept informed of responses via email or other integrations
  • Data aggregation of the survey response results
  • A range of analysis features for survey results ranging from basic to in-depth analytics

The list below compiles software ranging from simple and free online survey builders to comprehensive paid feedback management systems that track the “Voice of Customer” and NPS.

If I missed anything, please get in touch via email or on Twitter.

Inspired in part by

Illustration: Survey by Arafat Uddin from the Noun Project